Integrated Marketing Edmonton | Daily Update — September 16, 2022 — Integrated Marketing Edmonton

Integrated Marketing Edmonton
7 min readSep 16, 2022


As with many aspects of business, implementing a new digital marketing strategy can sometimes feel like a risky endeavor. Full Story: Forbes

5 Essential Marketing Tools for Newbie Businessmen

Entrepreneurs and startups face an unimaginable challenge in effectively presenting their ideas in an increasingly digital space. Full Story: ReadWrite

Online marketing strategy for any business

Any business looking to succeed in the modern world needs to have a solid online marketing strategy in place. Full Story: Telemedia Online

Five Tips For Picking Your Startup’s Marketing Channels

What are the best marketing channels for startups? The answer to this is complex, and there is no one answer. Full Story: Forbes

17 Ways To Grow Your Digital Marketing Skills As A Modern Marketer

Whether you are new to digital or an experienced professional, digital marketing is always evolving. Full Story: Forbes

Why Limited Data Is Limiting Traditional Marketing Strategies

According to Forrester’s recent Marketing Survey, unlocking growth and generating demand continue to be top priorities for B2B marketing decision makers. Full Story: Forbes

Why Having A Holistic Marketing Platform Is Necessary

It seems like everywhere we look, there’s a shiny new marketing tactic claiming to solve all your sales woes. Full Story: Forbes

3 Ways TikTok Can Help Your Business Grow

While TikTok is mainly used as a fun application to show trends, it also can be an extremely effective marketing tool — if you know how to use it! Full Story: Entrepreneur

How To Positively Handle Negative Social Media Comments

Negative comments on social media are nothing new. Full Story: Forbes

Snapchat Adds New Engagement Features, Announced Expanded Launch of Snapchat for Web

Snapchat has announced some new features to enhance in-app engagement, while it’s also now making its web-based platform available to all users, which had previously been a Snapchat+ exclusive. Full Story: Social Media Today

How to Optimize Facebook Ads for Quality Website Traffic

Wish you could target only your high-value website traffic? Want better ROI on your Facebook ads? Full Story: Social Media Examiner

A Look at the Most In-Demand Skills for Social Media Managers

What are the most in-demand skills for social media managers? · It’s a role that can combine various elements, from creativity to planning to… Full Story: Social Media Today

For Gen Z, TikTok Is the New Search Engine

TikTok is known for its viral dance videos and pop music. But for Generation Z, the video app is increasingly a search engine, too. Full Story: The New York Times

Basics Of JavaScript SEO For Ecommerce: What You Need To Know

Leverage JavaScript in the most effective way possible while upholding your site’s ranking in the SERPs. Full Story: Search Engine Journal

A Comprehensive Guide to Local SEO for Businesses

According to a consumer review survey published on Bright Local, 99 percent of consumers have looked up local businesses online in the last year. Full Story: TechnologyHQ

Eight Low-Cost Ways to Ramp Up Your Business’s SEO Efforts

Building an online presence today is all about learning how to best appeal to potential and current customers while also demonstrating that your business can provide needed solutions. Full Story: Newsweek

Four Things E-Commerce Businesses Need To Know About Mobile Ad Fraud

We’re shopping via phones more than ever-even from brick-and-mortar retail stores. Full Story: Forbes

Could rich mobile messaging be the next frontier for advertisers?

From carefully curated apps to artificially intelligent chatbots, the marketing landscape has evolved into an interconnected multichannel hive of tailored communication. Full Story: Mobile Marketing Magazine

How to Manage Your Small Business Finances On the Go

Today’s mobile financial management apps enable you to access and manage your small business finances from wherever you are, whenever you want. Full Story: Entrepreneur

iPhone and Android phone users are getting this great free Spotify upgrade

The Spotify app is now much more social on your iPhone or Android phone. Full Story: T3

10 Innovative Digital Signage Content Ideas to Inspire You

The appeal of captivating digital displays is not something to be underestimated. They pop out, offering information, promotions and entertainment. Full Story: Commercial Integrator

10 Innovative Use Cases for Digital Signage Content to Inspire You

The appeal of captivating digital displays is not something to be underestimated. They pop out, offering information, promotions and entertainment. Full Story: My TechDecisions

How to Use Email Marketing for Your Business

Communication channels include live chat, social networking, and many more. On the other hand, Email reigns supreme among marketing channels,… Full Story: FinSMEs

Why Is Email Production So Hard? And What You Can Do About It

There is so much that goes into making one email. Full Story: MarTech Series

Utility marketplaces are taking bold moves to build awareness

To meet the ever-changing needs of customers, utilities are increasingly launching online energy marketplaces. Full Story: Utility Dive

Amazon leans on non-retail business as e-commerce sales fall for the second straight quarter

Amazon’s online retail sales, which include store-based grocery delivery or pickup, dropped for the second straight quarter, falling 4.3% in Q2 to $50.9 billion. Full Story: Retail Dive

How To Survive In PR During An Era Of Cancel Culture

As public relations specialists, we are in the business of building images, creating relationships, looking after reputations and at the forefront of it all, trusted communications. Full Story: Forbes

‘If used correctly, PR can add human touch to any field’

Basically Public Relations (PR) refers to managing how others see and feel about a person, brand, or a company and PR personnel are responsible for crafting… Full Story: BizzBuzz

5 Reasons Why Market Research is Important for Your Business

The answer is simple, too — through market research. Market research is the one and only way to learn more about your customers. Full Story: Swaay

7 Best Frontend Frameworks That Accelerate Pace of Web Development

They say one should use the correct ingredient to create the perfect taste. Full Story: ReadWrite

Best web development bootcamps of 2022

Web development bootcamps provide intensive, immersive training to equip you with what you need to know for a career in the field. Full Story: ZDNet

The Big Risks You Need to Avoid When Using Marketing Automation

Whether you’re interested in maximizing efficiency or just making sure your newsletter goes out on time, every time, marketing automation tools can help you achieve your goal. Full Story: Entrepreneur

The Power of Sales & Marketing Automation

It’s high time brands broke down the silos between sales and marketing. Both the teams rely on automation, but how can it create alignment? Full Story: MarTech Cube

Google Analytics For Businesses And How To Use It

If there’s one thing that’s desirable for all businesses, it’s profit-or at least the struggle to attain and maximize it. Full Story: Forbes

Twitter Analytics — Uncover The Best Twitter Marketing Insights

Discover how well your Tweets perform and insight into your audience growth on Twitter with Twitter Analytics. Full Story: Search Engine Journal

What are Branding Touchpoints and Why Do They Matter?

A branding touchpoint occurs any time a person interacts with your brand, whether it be online or in-store. Full Story: Stratus Unlimited

15 Great Ways to Start Your Career in Freelance Graphic Design

The message conveyed through graphic design should maintain the branding strategy. Graphic designers do not work alone, but as a team, that… Full Story: RS Web Solutions


According to Techcrunch reports, Amazon recently made an announcement at the annual seller conference, Amazon Accelerate. Full Story:

Originally published at on September 16, 2022.



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